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How to Maintain an eCommerce Website

By Emmett Brosnan Setting up an eCommerce website isn't the end of the work that needs to go into it. To ensure that it remains optimised and performs highly, effective maintenance is essential. A website should be considered an ongoing project, especially in the highly competitive and fast paced eCommerce industry.Understanding the ongoing requirements that a website needs is crucial for growing your business and customer base. We've identified the six key areas that you should be considering regularly to ensure you get maximum value from it.Monitoring customer journey
Understanding how your customers move through and interact with your website should be considered essential. It can help you understand where you're losing customers in the sales funnel to devise improved strategies. It can also identify where your efforts can be focused in terms of product development and marketing, allowing you to yield better results.Seek feedback
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7 Steps to Building a Successful eCommerce Business

By Emmett Brosnan With the eCommerce industry booming across Europe, and Cyber Monday confirmed as the largest online sales day on record, there is now more incentive than ever for entrepreneurs and bricks and mortar retailers to turn their attention to online retail. However, much with building any business, certain key considerations and strategies must be observed when launching a successful eCommerce business. Read on to discover the seven key steps to developing a thriving online store...Step 1: Purchase a domain nameThe first stage to building a successful online retail business is to find a suitable domain name. You want something that is memorable, easy to spell and isn't too similar to the URLs of your competitors. Do your due diligence if you are purchasing a domain name from an already trading company or via auction as you don't want to buy a URL that's subject to Google penalties.Step 2: Find a web developerIn order to make your online store a reality, you'…

The Importance of Understanding Your Customer's Journey on Your eCommerce Website

By Emmett Brosnan As an eCommerce retailer, do you know what your customers are doing when they hit your site? Do you know where your site is losing visitors or understand at which point of the sales funnel prospects are arriving at your landing pages? If you answered no to any of these questions, it's very likely that you need to take some time to understand your customer's journey through your eCommerce site.While this may sound like a daunting prospect, it can be approached in a methodical manner and made easier with the use of tools such as Google Analytics. The time and effort invested in this process can also unlock a host of benefits - most notable of which is the prospect for driving up conversions by reducing friction and plugging funnel leaks.What is your customer looking for?If you're able to understand what your customer is looking for at each stage of their visit to your site, you'll be better able to deliver the relevant information. Are they searching f…

How to Promote an eCommerce Website

By Emmett Brosnan You've got an incredible eCommerce website selling products that you know there's a market for but if your website isn't gaining the traffic it deserves, some promotion might be needed. Getting people to visit your website is a huge task but there are some steps that you can take to deliver a boost.If you're ready to see your traffic grow, we've got six areas that you need to start or take steps to improve.Blogging
A blog is an effective way to improve your firm's SEO, pushing it up those all-important search engine rankings to grow your organic traffic. Ideally, you should be posting fresh, original blog content several times a week. It's a way to provide your customers with informative, entertaining content that places you in an authoritative position.Social media
Get people to head to your website by establishing an eCommerce social media strategy. It enables you to build up a relationship with leads before they even visit your website…

4 Exclusive Features That Give an Edge to Your Ecommerce Website Development

By Gaurav Jain The dream of every entrepreneur stepping into the world of ecommerce is to take their business to a new height of success. A loyal customer base, lots of traffic on the online store and sale of products is what every business owner wishes for.But what does it take to achieve this goal and make the online business profitable?The most important step is to choose an ecommerce website development company that provides the necessary features like SEO ready platform, multiple payment options for convenience of the customers, a full-fledged online shopping cart etc. for building an online store. On top of all these features, there are 4 essential features that can give you a winning edge.What are those features?Take a look!Easy search and navigation- What do the customers do while searching for a specific product at any online store? They simply go to the search bar and type the name of the product. If they are not able to find the product, they would simply visit some other …

99.9% Satisfaction - Good Enough?

By Larry Galler The person who shrugged and said, "Well you can't please everybody" probably thinks that 99% satisfaction is good enough... but is it?If 99.9% was good enough, then:

Two airliners would crash each and every day.The IRS would lose approximately 2 million documents a year.Thousands of prescriptions for medicine would be the wrong dosage, wrong count, or even the wrong medicine each day.At least a thousand telephone calls would be misdirected every minute.99.9% quality assurance translates into one fault for every 1000 tries, and that's just not good enough.If you want to meet customer satisfaction goals that translate into growing the business, you will have to do better. Don't shrug and mumble about that one-tenth of one percent. Track errors. Set error elimination goals. Structure or systemize error elimination review. Finally, work to eliminate errors completely.A "Customer Satisfaction Improvement" project would look something like thi…

Brandon Phillips Would Be A Great Replacement For Injured Harrison In Pittsburgh

By Doug Poe Josh Harrison suffered a fractured hand after being hit by a pitch in Sunday's game against the Miami Marlins, an injury which will likely sideline Pittsburgh's All-Star second baseman for almost two months. The Pirates, who currently sit on top of the National League Central division, need not look too hard to find an experienced Gold Glove winner to fill in at second during Harrison's prolonged stint on the disabled list.Their answer, if they intend to stay at the top of the division, is not likely to be the guy they called up from the farm system immediately after Harrison's injury. That player from Triple A Indianapolis is Max Moroff who, after 59 Big League games and three separate call ups since 2016, has a career batting average of just .195.For a better option skipper Clint Hurdle and General Manager Neal Huntington need to meet with a free agent second baseman who was one of the best at that position just a little over a season ago, when he played…

Color-Coding Means Better Time Management in Business and Sales

By Mary Anne Wihbey Davis Do you get so wrapped up in making sales phone calls or putting out work-related fires that you never seem to get anything else done? Are you having a problem meeting your business goals or sales quotas? Do you feel like you are missing out on possible fun parts of your life outside of work? Are you looking for a better way to manage your time while growing your business? Can you open your mind to success possibilities using a powerful tool that are simple to implement?If you find yourself responding with a "yes" to any of those questions, it is time for you to utilize a time management system that includes color coding to make sure you have a good balance of activities. It is time for you to update your typical work calendar to include something from each of the color categories below.

Green (the color of money) is for key activities that lead to current income. As a sales professional, this would include all prospecting activities and customer con…

Free Games to Teach Teens the Bible - Use Your Imagination (7 Tips)

By Stephanie Harbin A previous article reviewed several Bible games that can be purchased online. However, tight budgets and a lack of funding might pose a problem. For that reason, this article shows you how to create games using your imagination which cost little to nothing - other than your time. In each instance you will need your Bible and a concordance. At length, you will inherit seven simple yet effective strategies that are guaranteed to increase the participants understanding of scriptures, principles, events, vocabulary, and more.7 Tips1. Scripture BeeDo you remember participating in the school spelling bee as a youth? Well this game borrows from that concept. Here, the objective is increasing recall and understanding of scriptures. You present the first portion of the scripture either verbally or visually, and then ask a participant to complete it. For example, you might say, The Lord is my Shepherd. In turn, the participant would complete it by saying, "I shall not …

Rising From the Ashes

By Joseph Langen Our obligation is to give meaning to life
and in doing so to overcome the passive, indifferent life.~Elie Wiesel~Recently I had the privilege of listening to Eva Abrams tell her Holocaust story at the Criminal Justice Day in Batavia, NY sponsored by local community groups. The theme of the day was surviving and thriving after trauma. I have read accounts of the Holocaust and seen movies presenting various aspects of the events involved. Yet they seem to be fading from the memory and awareness of the public these days. This has happened despite their central place among the events of the twentieth century. This was the first time I have heard a live first hand account from a survivor's own lips.Ninety two year old Eva made her way to her seat with the help of her walker. She sat next to her daughter Bonnie who helped her with translating certain words into English. She was born in 1926 in Oradea, Romania and was sent to Auschwitz with her family when she was seve…

7 Tips to Choose the Mobile App Development Company

By Kiran Wale A unique mobile app idea can literally change the world. Apps like Facebook, Pinterest or Uber are immensely popular today, not due to the fact that those were started by famous business personas. It is rather the innovative approach of these mobile apps that has taken the technological world by storm.With increasing number of tech-savvy users across the globe, mobile application development has created disruptions across all major industries for offering business-friendliness, great ease of use, and on-the-go data accessibility to employees and customers alike. As the need for mobile application development keeps surmounting, a lot of mobile app development companies have come up to deliver right and specific app solutions to their clients.These companies can help you get started with the mobile app development process, especially if you have a creative app development idea in your mind. But, what if you don't have any idea and yet require a mobile app for your bus…

Digital Commonplace Software Tutorial

By Richard Peck SGM's "Digital Commonplace" software was designed to provide users with the ability to "track everything" - essentially allowing them to input an unlimited number of API connections into the system, and having the system manipulate the data in any way required.The point of the "digital commonplace" is to ensure that people have the opportunity to manage the various aspects of their lives from a digital perspective. It's meant to give people the ability to consider what a "commonplace book" would have done for them (IE give them a set of ideas / projects to focus on), but now bringing that into the digital sphere.The point is that a "digital commonplace" has never been done before.Therefore, in designing the system, it's important to consider exactly what it actually needs to be able to do in order to function effectively. This came down to systems - the ability to manipulate data in such a way that it allow…

Digital Commonplace Systems To Increase Performance & Capacity Online

By Richard Peck SGM - Start Gaining Momentum - was the first company to introduce a fully operational "digital commonplace". This is a piece of software which didn't exist before SGM developed it - it essentially allows users to build and manage an online "portfolio" of operations for their lives.Released under the "Track Everything" mantra, the Digital Commonplace quickly became one of the more popular in the "self development" world, used by both male and female counterparts to accelerate the progress in their lives.The biggest reason why the Digital Commonplace became so popular was that it brought forward the idea of "programmable systems". These took in data from a myriad of different sources, and allowed users to collate and track it in any way they needed. Obviously, the systems which provided the most pointed results were quickly adopted & became popular.Ultimately, it's the popularity of one system which has reall…

Important Considerations in Designing for a Mobile Application

By Manoj Mirchandani If you are planning on developing an app for enterprising operations, here is a word of advice, do not jump into it without proper considerations of essential issues. Calm down, take a deep breath and become accustomed to the different ways people have employed mobility, then start from there.Of course, mobility is becoming a favorite thing, which is equally essential all over the world, but that does not mean people will download an app that comes out, even if the stories around it sound particularly appealing. People only download apps that will be of use to them on their phones. It includes enterprise apps. If your app becomes complex than it is worth, users will discard it.As the whole world has begun to take apps more seriously than before, it is crucial for businesses to plan for apps with thoroughness and clarity. Slight ignorance can cause irreparable damage. For enterprises, such losses will undoubtedly cost them a lot. However, we will list out some cri…

Book Review of Broken Chord by Alice A Jackson

By Lisa Brown Gilbert Alice A. Jackson's Broken Chord: A Music Row Mystery, offers a compelling collaboration of love betrayal, passion, intrigue, and murder set in Nashville's famous Music Row.Captivating from the outset, we meet relatable protagonist, the beautiful but middle aged-beleaguered, Sarah Ann Boswell. She finds herself beset by the throes of a middle of her life crisis, when not only does she turn fifty years old, loses her husband to unfaithfulness and divorce, and feels largely ignored by her children, as well as finding herself unceremoniously fired from her job. At a loss for direction or self-esteem, Sarah Ann does the unthinkable and tries to take her own life; nevertheless she survives with the staunch love and support of her long time friends, her prayer group.While hospitalized Sarah Ann meets godsend, the savvy, smart and talented, Jill Edgerton, who offers her the promise of a renewed life with an offer to join Edgerton Group, her Nashville based talen…

Study Finds Link Between Neural Biomarkers and Relapse of Depression

By Barbara Odozi In 2016, nearly 16.2 million adult population of the United States had at least one episode of major depression. The scientists across the globe are putting efforts to reduce the mortality and morbidity associated with the disorder. A recent study, published in JAMA Psychiatry, has linked some neural mechanisms to depression relapse suggesting that paying attention to certain neural regions could help understand the disease prognosis.As per author Mary L. Phillips, despite being prevalent, major depressive disorder (MDD) has a high rate of relapse and a low remission rate. Unfortunately, there is a dearth of research on understanding neural mechanisms that increase the propensity of an individual towards MDD. She added that understanding certain pathophysiological pathways that make people susceptible to MDD can be helpful in discovering neural markers which might be used to institute personalized intervention strategies. In addition, the knowledge of these neural me…

Cousin-Couples' Kids Susceptible to Serious Mental Issues, Says Study

By Barbara Odozi Consanguineous marriages are those that take place between close kin or first cousins. According to a recently published research in the journal JAMA Psychiatry, children born from first cousins' marriage are three to five times more likely to get medication for mood disorders like anxiety and depression during some phase of their lives. In addition, they are two times more likely to be prescribed antipsychotic medications for managing brain disorders like schizophrenia.Even though the researchers did not establish why the risk was there, past research has established that such children are highly likely to develop single-gene disorders like sickle cell disease, cystic fibrosis, Fragile X syndrome and Huntington's, which account for cognitive and learning impairments. These conditions stem when parents of such children inherit a specific DNA from a common grandparent.Lifetime susceptibility to schizophrenia, depressionThe researchers investigated 363,960 indi…

Tips to Navigate Through Dating Anxiety

By Barbara Odozi Worrying over something you are going to do for the first time is a common phenomenon. And going on a date for the first time is no different. Apart from the feeling of excitement, it may give jitters to some. However, staying worrisome and down in dumps for a long time could be a red flag that someone is dealing with inherent anxiety.This can mar the experience of meeting someone new and having a good time. If the fear of dating sounds familiar and the stress of even thinking about a date is overwhelming, here are some tips to feel better:

Be comfortable through online interactions - It is important to get to know each other a bit before meeting in person. Social media platforms or mobile apps should be helpful in this. This can help in breaking the ice and making two people comfortable beforehand.Indulge in mind-relaxing activities - To alleviate anxiety, one can indulge in mind-calming activities like taking deep breaths, or practicing meditation and mindfulness te…

What Are the Host Cities for the 2018 FIFA World Cup?

By Leo Eigenberg The 2018 FIFA World Cup held in Russia has a total of 11 cities available in the western half of the country to host the 64 matches. The host cities vary significantly and range from the Russian capital of Moscow to the beautiful Saint Petersburg and the glorious beaches of Samara. Other host cities include Ekaterinburg, Saransk, Volgograd, Sochi, Rostov-on-Don, Nizhny Novgorod, Kazan and Kaliningrad.Let's take a look at a few of the top cities fans will visit while watching this epic event: Moscow Moscow is Russia's largest city with a population of over 16 million people. This city has an attractive combination of modern and old styled architecture. The most visited tourist attraction is Red Square, but there are plenty of other things to see throughout this sprawling city. While many will think of Moscow as a cold and icy destination, the actual climate is relatively warm, but not overly, which is great for watching a match or sightseeing. SochiSochi is a …

Future: You Are Responsible for It

By Alabi Isaiah A farmer went out to plant bean seeds one day and at the end of the planting season, he discovered he had done everything wrongly. He was angry and gave up on his effort. He gave the farm to another man, who saw his mistake and corrected it.In life things happen in ways that we never planned and large percentage of it happens as a result of our carelessness. There are so much mistakes that should have been avoided, but they happened any ways because we were insensitive to our faults.The future is a day ahead of today which is known as tomorrow. The outcome of our tomorrow's accomplishment is based on our today preparation. Don't ever think tomorrow will take care of itself, rather you take responsibility on how you want it to be. If it doesn't work according to plan, take responsibility and plan again. You are responsible for your future. Don't gives excuses, but take the challenge of action. As much as you are responsible for the kind of food you take…

Missing Somebody

By Rick Goodfriend Missing somebody is a strange article. It is about mourning another that is not present any more in your life.What do you do to get over them? To not think about them any more. It is not easy to mourn another yet here is a way to do so. Mourning another is to get over the values that they helped us to deal with. Values like honesty, warmth, care, maybe even trust. If these were all the needs you are mourning I do not envy you yet this was a mighty powerful person that you are mourning if they satisfied these needs of yours.That's what they did by satisfying these values. They were a great person to know. No wonder you miss them, you mourn for them.What you need to do is to write out these qualities they satisfied for you. Whether it was love, warmth or joy. Write them all out and list an experience you had with them about that value.Then name the feeling that was helped to gather around that quality like fun, closeness or happiness. Now you are remembering the …

Procrastination And Loving Yourself Are Mutually Exclusive

By Margaret Paul, Ph.D. What do you do when you have stuff to do that is hard for you, or stuff that may be really boring to you - like studying for an exam, doing your taxes, creating and sending in a resume, getting rid of clutter, and so on. How often do you put it off, procrastinating because it seems too hard or too boring?Once you procrastinate, then what do you do? Do you judge yourself for not getting it done, beating yourself up in the hopes of getting yourself motivated? What happens then?Do You Believe That Judging Yourself Works?The wounded self often believes that self-judgment will get you to do what you need to do. But how often does this backfire? You might feel so bad from the self-judgment that you are afraid to even start to do the hard stuff, fearing that you will not be able to do it - that you are not adequate to the task. You might find yourself immobilized, distracting yourself with something like TV, rather than doing what you need to do, until you are really…

Why Rendering Is Important For Retail Design

By Kuldeep Bwail Intense competition in the retail industry drives increased levels of performance across the board, and a key impetus to success in this industry is the visual appeal and functionality of retail outlets. Detailed and attractive 3D rendered images, or computer-generated images (CGI), especially those created with the help of Building Information Modelling (BIM) can have a noticeable impact on clients, sales and marketing. Retail design drawings that achieve impressive photo-realistic views and effective 3D rendering services can help drive profits while saving costs.To better understand how important rendering is to the retail industry, let's look at what rendering is. In 3D graphic design, rendering is the process of adding shading, colour and lamination either to a 2D or 3D wireframe to produce lifelike digital images. Rendering enables the creation of images or animation that show the design traits of a proposed space. Both designers and clients benefit from re…

Ten BE's To Increase Your Social Media Followers

By Lorena Grijalva As a business owner or marketing strategist, social media is an important tool to increase brand awareness, we can see social media like a cocktail party, where you can have networking and fun. I will explain 10 Must-Haves in your campaign to rock your social media strategy.1. BE INTERESTING.According to BBC News the average attention span is less than 12 seconds, thanks to multiple devices and a lot of distractions is really hard to stay focused and maintain the audience entertained. The only way is generating interesting content in relation to your service or product, there are a lot of formats according to each channel like videos, interactive images, and useful information applicable to their needs.The best example is TED Talks, their content is about generating content through guest speakers of the most trendy and interesting topics in different industries.2. BE AN EXPERT ON YOUR AUDIENCE INTERESTS.Rule number 1. The more you know about your target, your strat…

Einstein's Greatest Mistake

By Robert Pope In 2013 the European Space Agency's Planck Observatory mapped the existence of the oldest light in the universe, revealing that it was indisputably asymmetrical in nature. Therefore all the dynamics of the physical and living universe that followed are governed by the properties of asymmetrical light. Albert Einstein was not aware of this but Louis Pasteur was well aware of it.The Proceedings of the National Academy of Science of the United States of America in 1996 endorsed the role of symmetry governing fundamental physics by publishing the statement "Einstein's great advance in 1905 was to put symmetry first, to regard the symmetry principle as the primary feature of nature that constrains the allowable dynamical laws"In 1885 Pasteur wrote "Life, as manifested to us is a function of the asymmetry of the universe and of the consequences it produces. The universe is asymmetrical... Even the movement of solar light is asymmetrical".The co-fo…

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